Writing a book is a primarily creative endeavour. While good marketing requires creativity, getting your work of art into the hands of many readers can be a much more mundane and commercially-driven undertaking. How can you best combine the two worlds?
By the end of this session, you will:
Learn the 7+ factors that connect your book with your target market
Understand the relationship between readers and genre segments
Know how market data can help you build more profitable connections
Alex Newton
Founder and CEO K-lytics.com
Alex is the founder of K-lytics.com, a leading provider of market research services for authors and publishers. For the past eight years, Alex and his team have analyzed millions of books. Why? - So that you do not have to. If you love to write but hate math, this session is for you. Alex will help us navigate the Amazon jungle of sales ranks, categories, keywords, pricing, KU vs. Non-KU, trends, competition, and more to connect with your readers.
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