Edward Trayer

This session, "Proof is Profitable," will delve into the power of reviews, contests, and awards in establishing social and professional proof and demonstrate, through case studies, how these elements can significantly boost your reputation and drive engagement.

Join us as we present compelling case histories and practical strategies on:

• Utilizing customer reviews to build trust and influence potential readers.
• Entering and winning contests to gain recognition and showcase excellence.
• Leveraging awards to enhance your brand’s prestige and attract a wider audience.

Founder/The Wishing Shelf Book Awards

Edward Trayer, writing under the pen name Billy Bob Buttons and Hickory Crowl, is the author of eighteen children, YA and adult books, including the 2014 UK People´s Book Prize Winner and UK bestseller, I Think I Murdered Miss. He is also the organiser of The Wishing Shelf Book Awards.