Proof is Profitable: Use Reviews, Contests, and Awards to Drive Reader Engagement and Sales
This session, "Proof is Profitable," will delve into the power of reviews, contests, and awards in establishing social and professional proof and demonstrate, through case studies, how these elements can significantly boost your reputation and drive engagement.
Join Hannah Jacobson, of Book Award Pro, and Edward Trayer of The Wishing Shelf Book Awards, as they present compelling case histories and practical strategies from a panel of indie authors on:
- Utilizing customer reviews to build trust and influence potential readers.
- Entering and winning contests to gain recognition and showcase excellence.
- Leveraging awards to enhance your brand’s prestige and attract a wider audience.
Ross Brand
Award-Winning Author
Ross Brand is an award-winning author, accomplished live video creator, and professional broadcaster who helps C-suite executives and creators build their brands through the power of digital media and indie publishing. He has authored five International Amazon #1 Best Sellers, including Video Podcasting Made Easy and the four-volume 100 Livestreaming & Digital Media Predictions series, which has won 47 book awards. Recognized as a leader in live video and digital media by outlets such as Nasdaq TV, Forbes, and Psychology Today, Ross has played a key role in the growth of platforms like StreamYard.