How Authors Use Giveaways to Grow Their Readership

Session: How Authors Use Giveaways to Grow Their Readership

Audience: All Levels

Whether your goal is to find new readers or connect with your existing audience, a creative and fun giveaway can get the job done with style. New York Times bestselling author and CEO of LitRing, Melissa Storm, breaks it down including how to choose the perfect prize pack, what kind of entry options to offer, which software programs will best help you achieve your goals, and how to use Facebook ads to explode your giveaway entries. She'll also cover how to convert giveaway contestants into buying readers.