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Understanding the Market-Driven Reader-Connection

October 30, 2022 @ 7:00 AM - 8:00 AM GMT

Alex Newton

Session: Understanding the Market-Driven Reader-Connection

Audience: All Levels

Writing a book is a primarily creative endeavour. While good marketing requires creativity, getting your work of art into the hands of many readers can be a much more mundane and commercially-driven undertaking. How can you best combine the two worlds?

By the end of this session, you will:

  • Learn the 7+ factors that connect your book with your target market
  • Understand the relationship between readers and genre segments
  • Know how market data can help you build more profitable connections

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