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Amazon Ad Strategy For Authors: Pt 1- An Introduction To Search Term Isolation

Amazon Ad Strategy for Authors: Pt 1- An Introduction to Search Term Isolation

Ariel Fox

Audience: Intermediate Level

Audience: Intermediate Level

Join Ariel Fox from Prestozon and Orna Ross as they discuss the strategy of search term isolation and how it can benefit authors. Then watch as they configure and automate a KDP account through Prestozon in order to achieve search term isolation for three books of different genres. This is intended as an intermediate-level session which is best suited for authors who have had experience of creating and maintaining Amazon ads.


All #SelfPubCon attendees can enjoy a FREE 30-Day Trial of Prestozon!

This is a post from the Tools and Techniques SelfPubCon. SelfPubCon (The Self-Publishing Advice Conference) is an online author event, run free twice-yearly, in association with the Alliance of Independent Authors. Join the conversation on Twitter: #selfpubcon

Amazon Ad Strategy for Authors: Pt 1- An Introduction to Search Term Isolation with @prestozon and @ornaross at #SelfPubCon #selfpublishing #IARTG #ASMRG #authors #indieauthors #bookpromo #bookmarketing Click To Tweet

Ariel Fox


Ariel Fox has always been fascinated by the immense talent and courage of writers turned self-publishers being herself a failed one. Since 2016, she has been working at the intersection of publishing and technology–learning about the ever-shifting landscape which has brought authors and their readers closer than ever. At Prestozon, Ariel’s priority is for authors to grow their Amazon business by utilising advertising strategy and clever software that saves them precious time so they can focus on what they love and do best, writing!

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